Do you speak your millennial clients' language?
Take Inman's millennial quiz to see how well you understand the largest homebuying cohort in the US
by Jim Dalrymple II Jan 23
How to talk to millennials as they take over the real estate world
Millennial real estate preferences are shaped by a desire for convenience and amenities, coupled with the lingering effects of the Great Recession. This is the first installment in Inman's 5-part series on the ways people from different generations approach the homebuying experience
by Jim Dalrymple II Jan 23
baby boomer couple
Opinion
Understanding the ins and outs of a home equity conversion mortgage for purchase can give real estate agents an advantage when working with older buyers
by Joseph DeMarkey Nov 11
Why baby boomers have such a huge influence on real estate trends
While one subset of baby boomers is flocking to the rental market, another is hesitant to sell
by Libertina Brandt Jul 14
‘What am I supposed to do?’: As US ages in place, report hits a nerve
A New York Times story on baby boomers not selling their homes sparked an inter-generational dispute online, complete with accusations and existential dread
by Daniel Houston Jul 12
Millennials, baby boomers upbeat about current housing market
A large majority of Americans think now is a good time to buy and sell, though only a minority think the market will stay strong for another year
by Jim Dalrymple II Jun 23
Inman Handbook on new-home sales
New-home sales illuminate the health of the market, and where it might be heading in the near-term. As agents grapple with tight inventory, they'll want to keep an eye on the data
Opendoor expands homebuying pool to meet booming demand
The iBuyer revised its purchase requirements to include pricier homes, older homes and homes in age-restricted and gated communities
by Marian McPherson Apr 13
Thinking of making seniors your niche? Here's 5 tips from experts
The industry’s best SRES professionals weigh in on the challenges — and rewards — of working with this often overlooked demographic
by Christy Murdock Mar 7
10 myths about baby boomers that could cost you business
Opinion
Baby boomers own a lot of real estate and, therefore, a lot of potential business. A broker of the generation offers some advice for agents looking to work with this cohort
by Teresa Boardman Mar 3
What do retirees want? Short-term-rental-free communities
A growing number of luxury communities are banning short-term rentals for residents' peace of mind
by Marian McPherson Mar 2
Want more listings? Don't overlook these crucial sellers
Opinion
With today's tight inventory and so many people wanting to buy homes, this often-overlooked group may be the answer to unlocking a slew of listings in 2021. Here's what you need to know
by Landon Bates Feb 18
More than 7 in 10 sellers say they'd consider an iBuyer: Opendoor
A new report from Opendoor also found that 75% of buyers would consider purchasing a home through an app
by Andrea V. Brambila Feb 17
7 ways to connect with first-time millennial and Gen Z buyers
To appeal to millennial and Gen Z buyers, you should familiarize yourself with their comfort zones, priorities and the challenges they face now. Here's what you need to know
by Ben Mizes Dec 1
Millennials with kids show big appetite for suburban living
A new National Association of Realtors survey finds younger people want more outdoor space and bigger homes with more rooms — even as walkability remains important
by Andrea V. Brambila Oct 13