3 leading Northeast brokerages merge into $1.5B BHGRE brand
BHGRE Maturo, BHGRE Dream Properties, Realty Connect USA are now BHGRE Realty Connect
by Marian McPherson Jun 18
Ginger Wilcox: Who decides how a home gets sold?
Opinion
True equity comes from not forcing all sellers down the same narrow path
by Ginger Wilcox Jun 10
Hello, goodbye: Real estate's biggest new hires and moves
BGHRE, Coldwell Banker and other industry brands made moves last week
by Marian McPherson Apr 20
What today’s buyer really wants (and what that means for agents)
Consumer trends and data insights to boost your spring market strategy
by Ginger Wilcox Mar 24
Opportunity knocks: This week's industry hires and moves
The industry shuffle continues, with teams and brokers going independent or returning to their roots. Here are updates from HomeSmart, The Agency and others
by Marian McPherson Jan 9
elevate your marketing
Marketing expert Cara Tachibana walks your through her brokerage's marketing makeover and teaches you how a strategic brand approach drives growth and agent adoption
by Cara Tachibana Dec 24
Better Homes and Gardens: Homebuyers 'won’t settle for less'
Homebuyers are seeking earth-toned hues, indoor-outdoor spaces, large windows and lush landscaping in 2026, according to Better Homes and Gardens Real Estate's latest trends report
by Marian McPherson Dec 10
military housing affordability
The lack of affordable housing means actively looking for ways to educate and counsel newly stationed military clients on their best options, broker Amy Hummer writes
by Amy Hummer Nov 11
How to pivot when you’re losing deals you should be winning
Agents can win more deals by changing the way they present their qualifications to clients, Better Homes and Gardens Real Estate President Ginger Wilcox writes. Here's how
by Ginger Wilcox Aug 19
New course gives agents cutting-edge consumer, design trends data
Better Homes and Gardens Real Estate teams up with BHG magazine to create an accreditation course to help agents leverage exclusive, cutting-edge consumer behavior and home design trends
by Marian McPherson Aug 14
Real estate doesn’t need more disruptors. It needs craftspeople
Better Homes and Gardens Real Estate President Ginger Wilcox shares a call to bring care, knowledge and professionalism back to the center of the industry
by Ginger Wilcox Jul 31
Hybrid rooms, luxurious mudrooms rule BHGRE trends report
Better Homes and Gardens Real Estate has released its annual home trends report, which revealed consumers are focused on making their homes multifunctional paradises
by Marian McPherson Apr 2
These are the women who have moved me: Ginger Wilcox
According to the Better Homes and Gardens president, leadership isn’t just about what we accomplish individually. It’s about the way we show up for others and the opportunities we create
by Ginger Wilcox Mar 26
Shifting ground rules driving real estate brokerage consolidation
As the industry continues to evolve, smaller brokers are going to need to think about how to increase profitability, and that often requires scale, said BHGRE President Ginger Wilcox
by Matt Carter Jan 24
Broker Spotlight: Michelle Valverde, BHGRE Viridis Properties
Find out how this young, first-generation Filipino-American entrepreneur worked her way up from receptionist to broker-owner
by Dani Vanderboegh Dec 19