From mediocre manager to legendary leader, these strategies from luxury real estate consultant Chris Pollinger will help you take your real estate business to the next level
Luxury adviser Chris Pollinger offers insight into casting a vision and inspiring luxury agents to reach their highest level of performance
Consultant Chris Pollinger finds out how LA's Elite Home Staging creates luxe interiors that not only get sold, but sell for top dollar
Harnessing the power of AI in your marketing plan means you're arming yourself with a powerful ally that can help you navigate the complex world of real estate marketing with more clarity, precision, and insight.
Senate Bill 264 goes into effect in July. It might not have a big impact on the buying power of foreign citizens, but the ripple effects of the law's suggestively biased tone may set a precedent
The key to successful marketing lies in striking the right balance between cutting costs and investing in growth
It's time to reevaluate the skills and tools that team members need to create successful outcomes in today's constantly evolving marketplace
Effective leadership is key to getting things done in both the short and long term. These team-building strategies create peak performance and optimum outcomes
Leadership makes the difference between a thriving business and a failing one. Great leaders care about people and prioritize their needs to ensure a happy and productive work environment
Focus on creating high-quality pieces that resonate with your target audience and meet their evolving needs to stay ahead of the curve in the age of AI-powered search engines
Good talent is out there. By taking a different approach to agent and staff recruitment, you can find amazing additions to your team or brokerage
Opinion
The world is changing. Those who embrace the coming wave of AI will outpace their competition exponentially
AI will impact the real estate industry and improve efficiency in many areas. However, there are certain aspects of the industry that will remain unchanged
With a little research and some key considerations, you can find the perfect coach to help your team reach its full potential
Winning can be intoxicating, but it can also make you comfortable, complacent even. To avoid that win hangover and ensure your business grows year after year, follow these steps