From hate speech to antitrust: The year in MLSs and associations
2021 came with Realtor misbehavior, rising legal and regulatory scrutiny and MLSs becoming tech investors after Zillow's acquisition of ShowingTime
by Andrea V. Brambila Dec 17
Nation's largest MLS rebuts 'Zero DOM' pocket listing study
California Regional MLS CEO Art Carter told Inman that NAR's Clear Cooperation Policy has resulted in more listings being marketed on the multiple listing service, not fewer
'Zero Days on Market': New study highlights controversial metric
While brokers see the study as reason to re-evaluate NAR's pocket listing policy, MLSs push back on the study's conclusions, pointing to a hot market. This is the 3rd in a 5-part series
'Coming Soon is a hot mess': Here's why it needs to change
Although it was originally designed to help consumers, 'Coming Soon' has now become a fragmented and ill-defined status used to attract buyers with the false promise of an oasis of hidden home supply. Can it be reformed, or should it be retired?
by Matt Fuller Sep 16
Why 'coming soon' listings need to be governed
People need to stop thinking of coming soons and pocket listings as identical. They aren’t, and they each need their own rules
by Jay Thompson Nov 6
RealTimeMLS's pocket listings activity climbs 63%
San Francisco's RESAAS-built RealTimeMLS is full of pocket listings and buyers who need a place to live
by Craig C. Rowe Jun 21
ListFlash wants to give pre-market listings the eyeballs they deserve
The new product from zipLogix aims to make it easier for agents to circulate listings to colleagues before they hit the market
by Craig C. Rowe Apr 20
How BHHS Fox & Roach is automating its 'Coming Soon' listings
Mid-Atlantic brokerage streamlines pre-marketing on Zillow and Facebook
by Emma Hinchliffe Apr 19
Railroad crossing
RESAAS plans 'agent-only, nationwide pre-market listing service'
by Andrea V. Brambila Feb 23
'Coming soon' listings are creative -- but are they effective?
When protecting clients comes into play
by Andrew Wetzel Jan 30
An arrow pointing in two directions
Buyside matches a brokerage's buyer contacts with its listings
by Teke Wiggin Oct 6
Realty Austin says its Coming Soon listings benefit buyers and sellers
Can advertising early help buyers circumvent competition and reduce time on the market simultaneously?
by Jennifer Riner Sep 21
The presale video strategy you should probably steal from Marti Hampton
The mega agent, broker and owner shares her system for generating leads and dominating listings in her market
by Matt Johnson Jun 6
Are 'buyer needs' the new 'coming soon'?
Listing agents can search for potential homebuyers
by Teke Wiggin Apr 12
HipPocket's 'Social Listing Service' simplifies marketing listings off-MLS
Mobile app lets agents seamlessly share listings off the MLS
by Teke Wiggin Jan 13