Homeowners remodel instead of move as costs keep them in place
Redfin's survey finds 65% of recent renovators upgraded their current home instead of buying new
by Jessi Healey Apr 17
Baby boomers dominate the market as first-time buyers hit record low
NAR's 2026 generational trends report shows first-time buyers fell to 21% of all purchases
by Jessi Healey Apr 15
One CEO on what will help agents grab more market share in 2026
Despite an underwhelming 2025, Century 21 CEO Mike Miedler is excited about the year ahead, saying that agents who master business basics and lean into niches will succeed
by Marian McPherson Jan 13
Gen Z homebuyers
Zoomer co-buying is on the rise. Knowing what makes this generation tick and how to help them architect a deal can lead to new income streams in a stalled market, Annette DeCicco writes
by Annette DeCicco Dec 10
A house with Ben Franklin peeking over the roof to signify down payment assistance education.
Knowing DPA programs allows you to serve buyers where they are and strengthen your reputation as the professional who makes homeownership possible, Doreen Spagnuolo writes
by Doreen Spagnuolo Oct 9
How to wow clients and win every time: Now Streaming
Learn practical strategies to earn trust, stand out with transparency and create a referral-ready client culture that drives lasting success
by Inman Sep 12
Gen Z renters
The rental housing industry stands at a turning point, CEO Tony Julianelle writes, and Gen Z renters can show it the way to build what's next
by Tony Julianelle Sep 11
Innovation, acquisition and the art of scaling smart: Now Streaming
Top industry leaders share their strategies for scaling a real estate brokerage so that it's not just growing bigger; it's growing smarter
by Inman Sep 5
Inside the mind of today's homebuyers: Now Streaming
Understand the psychology of Gen Z, millennial and high-end buyers in this compelling and timely panel discussion
by Inman Aug 29
This agent bought a home at 22. Now she helps Gen Z do the same
Gen Z is ready to purchase a home, but they need guidance and education, Atlanta-based Realtor Jessica Dudley writes. Here's how you can help them achieve their real estate goals
by Jessica Dudley Jul 18
How 2 Gen Z entrepreneurs are streamlining inefficient permits
Coach Melanie Klein looks at how these 2 young California business owners are simplifying the convoluted process of pre-construction permitting
by Melanie Klein Apr 29
Most Gen Z sellers have regrets over pandemic home purchases
Five years after the arrival of COVID in the US, 94% of Gen Z and 86% of millennial first-time homesellers say they regret their pandemic-era purchase, according to an analysis by Opendoor
by Richelle Hammiel Mar 27
From tradition to trend: Lessons from the next generation of agents
Think you know it all? Jimmy Burgess shares the insights you can glean from working with younger Gen-Z and millennial real estate agents
by Jimmy Burgess Feb 14
34% of homeowners say they'll never sell their home: Redfin
High home prices and elevated mortgage rates have pushed turnover rates to the lowest level in decades. Baby boomers and Gen Xers are most likely to say they'll never move
by Marian McPherson Jan 7
Renters feel less connected to their neighbors than homeowners
Redfin commissioned a survey of more than 1,600 renters and homeowners and found millennial and Gen-Z homeowners were most likely to feel a sense of belonging in their neighborhoods
by Marian McPherson Dec 13