Closing gifts are no longer enough to win repeat clients
During Inman Connect New York, Client Giant founder Jay O'Brien explained his system for breaking out of a referral rut with an inventive client gifting strategy
by Marian McPherson Jan 23
Lofty's new AI Assistant reveals itself at Inman Connect
The AI interface allows more streamlined access to the tools agents and teams use to create marketing assets, nurture campaigns, generate evergreen blog content and even qualify leads
by Craig C. Rowe Jan 23
'Don't ask it for the concept': The limits of AI in real estate marketing
Real estate agents who provide tools like ChatGPT with generic prompts to churn out content are missing out on the best uses of the tech, media experts argued at Inman Connect New York
by Daniel Houston Jan 23
Train ChatGPT with client values for AI-powered content in 2024
Phil Stringer of AI Agent Academy told ICNY attendees to provide the AI chatbot with specific prompts that reflect the perceived value of their clients to gain back time in 2024
by Lillian Dickerson Jan 23
ICNY 2024: Live updates from Inman Connect New York
Inman Connect New York is underway this week in midtown Manhattan. We'll share the hot gossip from the floor. Check back early and often for news, views, announcements, schedules and more
by Inman Jan 23