Why HouseWhisper is my favorite tool in real estate right now
Opinion
Martha Melendez shares why HouseWhisper is her go-to tool for productivity
by Martha Melendez Mar 31
Google searches for ‘can’t sell house’ hit an alarming high
Google search trends suggest mounting homeseller frustration
by Nick Pipitone Mar 31
Keller Williams promotes Jason Abrams to Chief Industry and Strategy Officer
Keller Williams has promoted Jason Abrams to a new position, building on his 25-year coaching, education and training history with the Texas firm
by Marian McPherson Mar 31
KB Home says the Iran war is already 'weighing on the consumer'
As global conflict escalates, housing demand shows signs of strain
by Nick Pipitone Mar 31
Here’s where real conversion begins (Hint: It’s not the lead)
Stop obsessing over objection handling, and start adding value at every stage
by Josh Ries Mar 31
A step-by-step guide for using AI to master real estate marketing
Use a specialized AI stack to build authentic, high-converting content in half the time
by Marci James Mar 30
Agent commissions show ‘stickiness’ nearly 2 years after NAR settlement
Roughly two-thirds of agents report no significant shift in commission levels since the 2024 settlement
by AJ LaTrace Mar 30
Rory Golod is bringing 'high-tech, high-touch' to new Compass role
Golod has been promoted to president of growth at parent company Compass International Holdings
by Marian McPherson Mar 30
An image of the author over a neighborhood with social media hearts to represent real estate social media posts.
Stop chasing views! Use these social media ideas to generate more leads — not likes
by Jimmy Burgess Mar 29
See how much the drastic interest rate spike cut your buying power
Rates spiked thanks to the Iran conflict. This tool shows how much spending power homebuyers have now lost
by Taylor Anderson Mar 27
The U.S. is still short millions of homes — and builders can’t close the gap
Why housing supply isn’t keeping up despite efforts to loosen restrictive zoning
by AJ LaTrace Mar 27
'AI cannot read the room': Agents weigh in on the promise and limits of artificial intelligence
Inman asked real estate pros how they’re actually using AI — and what they see coming next
by Nick Pipitone Mar 27
customer experience
Earn real trust by ensuring your clients feel like they're in good hands with you
real estate brand audit
Use this quick audit to determine whether your messaging is clear, memorable and aligned
by Jennifer McAlpine Mar 25
Mastering organization: The key to strengthening your bottom line
Organization is one of the most powerful drivers of business growth
by Inman Mar 25