Instagram has a subscription now. Is it worth it for agents?
Meta launched Instagram Plus this week alongside AI agents for businesses
by Jessi Healey Jun 8
Instagram for real estate
Instagram rewards the people who adapt, experiment and show up consistently, Jimmy Burgess writes. Use it to create momentum in 2026
by Jimmy Burgess Nov 30
Screenshots of Marie Lee's posts on Instagram
When Marie Lee started out as an agent, she had a small sphere and not much to build a business on. But she used social media to show that she was busy — even if she had to fudge the details
by Lillian Dickerson Sep 12
Screenshots of videos posted by Ian Grossman on Instagram and TikTok
When the market shifted and his social media leads started to fall off, Ian Grossman and his team shifted their social strategy to a more local focus and dug into connecting with their database
real estate marketing
Your calendar is crammed, but what are you doing to grow your business? Coach Darryl Davis offers tips to move from busy to breakthrough
by Darryl Davis Aug 29
Screenshots of Instagram posts created by Kaitlin Hannig, a Realtor in Salt Lake City, Utah
Salt Lake City-based Kaitlin Hannig may take shocking jabs at her viewers during Instagram home tours, but it helps draw in like-minded clients. Today, 75% of her business comes from the platform
by Lillian Dickerson Aug 20
Two women posing for an Instagram picture to represent Instagram boosting SEO.
Become more visible on Google with a new Instagram update for professional accounts that allows social media content to appear in search engine search results, Kyle Basila writes
by Kyle Basila Jul 11
How new mom authenticity translated into 400 sides in 5 years
Find out how this South Carolina agent went from zero to 400 in her first 5 years in real estate, while also juggling new mom and Army wife life
by Jimmy Burgess Jun 27
The scroll-to-sold TikTok strategy to yield 10 closings in 120 days
Want more engagement on your next social media post? TikToker Courtney Benson and Jimmy Burgess tell you how to show up with authenticity and share the good, the bad and the ugly
by Jimmy Burgess May 18
A home in front of an Instagram background to symbolize Instagram for real estate agents.
Go beyond the basics with these under-used Instagram features that can help you boost reach, build trust and create real conversion opportunities, marketing expert Alyssa Stalker writes
by Alyssa Stalker May 15
5 daily habits for real estate agents
Consistent action focused on the right activities translates into professional success
by Jimmy Burgess May 10
5 Instagram Reel ideas to grow your real estate brand, business
Focus on being helpful, real and a little bit creative in your social media content, Kate Hulbert writes, and the engagement (and leads) will follow
by Kate Hulbert Apr 22
11 easy-to-copy, trending Instagram Reel examples 
Focus on becoming the first person people think of when they think of your city
by Jimmy Burgess Apr 20
How to use Instagram to generate more real estate leads in 2025
Improve your reach and land more leads with advice from Adam Morejon and Rick Guerrero on social media marketing that works
by Rick Guerrero Apr 16
real estate social media blueprint example from Omer Reshid
Learn the social media secrets of Omer Reshid, a powerhouse real estate pro and social media expert who shares his insights with Real's Jimmy Burgess
by Jimmy Burgess Jan 31