Don’t door knock empty-handed. Take these value-adds along
Get past the front door AND the trash can by giving homeowners the info they need now, say DOORA’s Janet Pozos and Ernesto Vargas, the self-proclaimed door-knocking champ
by Janet Pozos AND Ernesto Vargas Oct 16
10 ways to invest in your agents (so they're invested in you)
Although brokers expect accountability and investment from their agents, agents need the same thing from their leaders, say DOORA's Troy Palmquist and Janet Pozos
by Troy Palmquist AND Janet Pozos Sep 10
Forget buyer love letters. Craft a perfect offer instead
If you’re putting together a beautiful, thoughtful offer package, your buyers won’t have to supplement with a love letter. Here's how to impress with your pdf
by Janet Pozos Aug 14
How high-impact marketing accelerates agent success
Worried about recruiting and retention? Your agents hold the key to your brokerage’s success, and you hold the key to theirs through exceptional marketing
by Janet Pozos Jul 28
How we’re using QR codes for high-impact real estate marketing
Stop sending the same-old, same-old marketing collateral. Use QR codes to make everything you provide more meaningful
by Janet Pozos Jul 7
Swag it out: Using on-demand printing to create your own merch
Merch isn’t just for rock bands and YouTubers. Here’s how to create an on-demand product line to promote your real estate business
by Janet Pozos Jun 6
One card isn't enough: Get more leads with this 'just sold' method
If you're implementing direct mail into your marketing, here's how to make sure it stands out after your next closing
by Janet Pozos Apr 21
A graphic artist’s take on maintaining brand identity
Cultivate a culture that respects and promotes your brand while helping agents do the same with these branding best practices
by Janet Pozos Mar 31