Let’s talk about S-E-O: What agents need to know now
SEO isn’t just about websites anymore. Here’s how real estate pros can optimize Reels, captions and AI tools to drive traffic
by Jessi Healey Jul 13
Can you spot the bot? 6 clues your content screams AI
From odd punctuation to generic phrasing, Alyssa Stalker shows you how to spot AI’s fingerprints and keep your real voice front and center
by Alyssa Stalker May 31
Real estate data; mobile application
First Multiple Listing Service (FMLS) will be the 1st to deploy the integrated system from Ocusell. It’s the largest such organization in Georgia and 4th nationally, serving over 57K members
by Craig C. Rowe May 27
A woman on her computer with code in the background to signify costly ChatGPT mistakes.
Who better to help you avoid AI mistakes than AI? Bernice Ross talks with ChatGPT to find out how to avoid the biggest blunders
by Bernice Ross May 19
10 things you should absolutely not let AI do for you
If you’re a real estate pro who leads with heart, hustle and actual human connection, Stacey Soleil shares the things you should handle yourself
by Stacey Soleil May 14
An image of hands on a laptop keyboard with a digital overlay to represent AI for brokerage operations.
In an exclusive with Inman, Barcelona-based computer vision software firm Restb.ai shares the journey to reaching a milestone 50 MLSs in the US and Canada
by Marian McPherson Sep 10
Corcoran rolls out new AI software to help agents market listings
The new platform, Corcoran Copilot, is integrated with Corcoran's listing databases and will help agents with developing listing descriptions and hashtags to start
by Lillian Dickerson Jun 13
OpenAI.com, home of ChatGPT, approaches 1B monthly visitors
Web activity grew by 54% in March 2023, easily the greatest increase of all top-ranking websites worldwide, according to Veza Digital
by Craig C. Rowe Jun 5
RESAAS is latest proptech to integrate ChatGPT
RESAAS said it will put software to work on property descriptions helping users at the Premium and Ultimate account levels get over creative hurdles and tackle general marketing tasks
by Craig C. Rowe Feb 8
Ryan Serhant: Interactive media is the next big thing in real estate
At Inman Connect on Thursday, the SERHANT. CEO dished with Inman's Lockhart Steele on the rise of artificial intelligence, ChatGPT, virtual worlds and a more inclusive real estate industry
by Lillian Dickerson Jan 26
ListAssist updates push AI copywriter into image-based home search: Tech Review
Opinion
New Zealand's most recent export to the US proptech market is offering brokerages image-based home search integrations
by Craig C. Rowe Jan 13
Cure creative anxiety: 5 alternatives to ChatGPT to beat writer's block
Agents who write their own listing descriptions no longer need to fear, because a fast-growing technology is here to cure your creative needs
by Craig C. Rowe Jan 5
15 ways to make your property descriptions more inclusive
By making property descriptions inclusive, you create the circumstances for fair housing
by Christy Murdock Feb 23
5 tips to boost listing descriptions
Agents need to write listing descriptions for an array of marketing outlets these days. Here are a few tips on making property look better to buyers
by Craig C. Rowe Jan 6