MLS fails to disclose full intent of website tracking tool
My Florida Regional MLS is the latest to deploy ListTrac
ListTrac's plan to sell agent and consumer behavior data
Agent and broker websites automatically opted-in to ListTrac harvesting
MLS-powered websites a bigger deal than you might think
ListTrac monitoring tool measures user engagement
Tool tracks listing performance on more than 70 international sites
Talks underway with Zillow and Trulia to implement ListTrac
by Andrea V. Brambila Jan 28
MLSs tracking listing performance for 210,000 agents
ListTrac laying groundwork to monitor listings on third-party portals
by Andrea V. Brambila Jan 22