Watch vicariously through guinea pig BHGRE Metro Brokers
Agents using outsourcing platforms, sign-in apps and digital marketing to milk open houses for more business
The typical online lead that transacts within 2 years of connecting with a brokerage online takes more than a year to buy or sell
A brokerage created its own tech startup, which makes tools for the brokerage
Tips from brokerages employing unique procedures to differentiate
Company will continue to offer listing services below typical going rate
Referral deal in Georgia is a first for ZipRealty
Merged companies reaching potential envisioned last year
Deal with Atlanta brokerage doubles franchise size
Metro Brokers sued for alleged unpaid fees
Brokerage companies differ on strategy