Realtor.com gives buyers a hand with RealAssist AI feature
New AI-powered assistant streamlines listing search and answers homebuyers' questions
by Marian McPherson Jun 2
Realtor.com meets 'homebuyers wherever they are' with ChatGPT integration
Realtor.com's ChatGPT integration gives buyers affordability and neighborhood insights
by Marian McPherson Mar 30
Inman Marketing All-Stars
Inman recognizes marketing heads, brand leaders and communications executives
by Inman Mar 12
real estate portal controversies
After a week of legal battles and portal platform shakeups, real estate leaders break down what it all means for agents on the ground
by Christy Murdock Oct 27
Realtor.com CMO says the future of search is 'conversational'
In an exclusive interview with Inman, Mickey Neuberger shares early insights from the portal's new natural language search feature and AI's part in Realtor.com's tech blueprint
by Marian McPherson Oct 22
Realtor.com teams up with Reba McEntire for ad campaign
The campaign features McEntire advising would-be homebuyers in sitcom-like scenarios. It's also the largest such campaign in the portal's history
by Jim Dalrymple II May 5
Inman announces 2025 class of Marketing All-Stars award winners
Inman’s 2025 Marketing All-Stars award celebrates 99 of the most creative and boundary-pushing marketers that drive success and impact across the real estate industry
by Inman Mar 11
Realtor.com releases next chapter of buyer agency campaign
Two months after launching its buyers agency ads, Realtor.com has unveiled the next chapter — focused on buyers' agents as key to bolstering homeownership in underrepresented communities
by Marian McPherson Jun 18
Inman announces 2024 class of Marketing All-Stars award winners
The prestigious award honors the most creative, innovative and strategic-thinking marketers within the real estate industry for 2024
by Zohray Brennan Mar 7
'Grow, grow, grow': Realtor.com's plan to come out swinging in 2024
Realtor.com is ramping up its competition with rival portals heading into the new year as it rolls out enhanced listing-focused products for agents, CMO Mickey Neuberger told Intel exclusively
by Daniel Houston Dec 13
Ending discrimination must be 'top item' for real estate: OJO Labs CEO
OJO Labs CEO John Berkowitz and Realtor.com CMO Mickey Neuberger hit the Inman Connect stage to talk about eliminating discrimination and how tech could level the playing ground
by Marian McPherson Apr 21
5 people to watch at realtor.com as the company plots its next move
The News Corp. subsidiary is laser-focused on growing traffic and improving the consumer experience as it maintains its industry ties
by Andrea V. Brambila May 20
Realtor.com's new microsite will connect buyers to agents with fair housing training
Realtor.com for Everyone will help renters, buyers and sellers search for agents 'committed to working with today’s increasingly diverse communities'