10 essential brand-building tips for first-year real estate agents
When it comes to your personal brand, coach Darryl Davis writes, it's a case of say what you mean, and mean what you say about service
by Darryl Davis Apr 25
7 ways to create top-of-mind name recognition with no budget
Coach Darryl Davis' advice for spring? Get creative with your ideas, get courageous with your prospecting and be consistent in your approach to building and branding
by Darryl Davis Mar 11
Starving for clients? Double down on these 5 marketing basics
Nearly 25 years in, Las Vegas broker Alex Adabashi has seen the ups and downs of many markets. Learn the tried-and-true strategies he recommends to generate and convert more leads
by Alex Adabashi Oct 27
5 reasons agents should embrace a back-to-school mentality
The real estate market is always changing, so it's up to you to stay smart, educated and informed so that you can help your clients, author and coach Darryl Davis writes
by Darryl Davis Sep 28
Glennda Baker is recognized by her stars anywhere. That's the point
Brokerages need agents and their personal brands more than agents need the backing of brokerage brands, Baker argued at Inman Connect. 'My name is Glennda Baker, and I am a brand'
by Lillian Dickerson Aug 10
7 secrets for building your personal brand (and your business)
Your personal brand is the foundation of your business. Here's how to bring clarity and consistency to the message it conveys
by Jimmy Burgess Jul 12
Is it too late to create a personal real estate brand?
It’s better to start building your brand late rather than never; the key is to start as soon as possible
by Darryl Davis May 17
Stand out: 6 personal branding tips for brand new real estate agents
Building a personal brand takes time and effort, but the rewards are well worth it. By consistently applying these Brandamentals developed by branding guru Stacey Ross Cohen, you'll see results
by Christy Murdock May 5
Too much competition? 10 branding insights to get you noticed
A great real estate brand coupled with outstanding customer service is a winning formula for attracting more clients and closing more deals
by Bernice Ross Mar 7
How agents can define and create a personal brand
While agents may start with a clean slate, personal branding gives them an opportunity to jump off the page with a new and unique image that evolves as they do
by Laura Stace Feb 22
Let's get personal: Why (and how) to build a personal brand
Agents must create a brand that sticks in the mind of the market. It’s not enough to just be better — you also have to be different
by Jeremy Knauff Feb 14
3 secrets for perfecting your personal brand
Agents need to embrace personal branding and control their online presence now more than ever
by Mauricio Umansky Oct 13
6 surefire tips for stepping up your marketing in 2021 
Doing business during the pandemic has been challenging, to say the least
by Stacey Ross Cohen Dec 19
No one cares about your brokerage: Ryan Serhant
Find out how powerhouse New York City real estate broker and television personality Ryan Serhant has parlayed his personal brand into a burgeoning media empire
What’s in a name? Why naming and personal branding matter
In her recent TEDx Talk, branding expert Stacey Ross Cohen explained that personal branding starts from birth. Find out how your personal brand — starting with your name — can help you make the first impression you want with clients and colleagues