Estimates launch as national land inventory sits 23.6% below pre-pandemic levels
Buyer's markets expanded to 38 major metros in March as demand softened
Opinion
Instead of focusing on where listings appear, focus on the things that matter most to outcomes
Social media is about documenting your market, your land and your lifestyle
The pricing conversation isn’t about convincing sellers you’re right, coach Darryl Davis writes. It’s about coaching them to make the best decision with their own eyes
Opinion
From lumps of coal to listing wars, Carl Medford lists the things everyone in the real estate world is looking for on Christmas morning
The right pricing strategy gets your seller client to the closing table faster and helps them achieve their real estate goals, Luke Babich writes
No algorithm can replace the discipline, expertise and trust that real estate agents bring to home pricing estimates, Lindsey Harn writes
If pricing is the engine for selling a listing, Josh Ries writes, marketing is the steering wheel. Together, they keep the deal moving forward
Sellers don't want the slickest pitch or biggest promise, coach Darryl Davis writes. They want guidance without pressure. Here’s how to talk them through pricing objections and win the listing
Metaphors and analogies help you communicate with clarity, confidence and compassion, coach Darryl Davis writes, turning conversations into connections and objections into opportunities
Consumers expect specialization in every area of life, from doctors to hairdressers, coach Verl Workman writes. They should expect no less from their real estate expert when it's time to sell
In advance of the brokerage's 2nd annual BeCorcoran event, the CEO spoke with Inman about Corcoran's past, present and future and how the brokerage is meeting a shifting market head-on
To flourish as the market changes, real estate agents need to be able to provide comprehensive and meaningful service to buyers
To flourish as the market changes, you must be able to persuade your sellers to price their homes correctly for market realities