PlanetRE's consumer app is more MLS than search friendly
Opinion
Partnering with MLSListings, Inc. of Northern California, the software company's consumer search app misses the mark on several fronts but mainly in its core purpose: consumer home search
by Craig C. Rowe Jun 12
Email marketer ActivePipe buys content creator HomePrezzo
ActivePipe will use acquisition of HomePrezzo to further power what its agents can deliver to prospective buyers, sellers and renters. Terms of the deal were not disclosed
by Craig C. Rowe Jun 9
Learn to love your CRM: 11 simple daily tasks to master
Opinion
Robert Reffkin mentioned at Inman Connect Now that only 20% of agents use a CRM in a meaningful way. From lack of time to feature bloat, adoption is a challenge, but one new work habit each day can help
by Craig C. Rowe Jun 9
Brown Harris Stevens' agent platform 'couldn't have come at a better time'
The long-standing, NYC-based urban luxury independent has developed an agent productivity solution called MAIA. It rests on a Salesforce backbone
by Craig C. Rowe Jun 5
3D tours are hard to navigate? Not in my experience
Opinion
In an interview with Zillow's Rich Barton, Brad Inman said he found 3D home tours difficult to navigate. I say they've never been easier, and they're only getting better
by Craig C. Rowe Jun 3
Elegran's Alfred is light, smart proptech for NYC agents
Opinion
The small New York City brokerage has always been tech-focused, but growth and the need for more business efficiencies led to the development of Alfred, an in-house lead and marketing solution
by Craig C. Rowe May 29
Leverage your video content better with vidREACH
Opinion
This software is ideal for those agents and teams that are already comfortable with being on camera but need a better way to organize the marketing and outreach efforts around video content
by Craig C. Rowe May 22
Newest version of Top Producer proves why so many agents still rely on it
The Move, Inc. CRM has been around for years, first reviewed in 2015. It's new version, X, has upped its user experience with speed, integrations and added coaching tools
by Craig C. Rowe May 19
A peek at Compass CRM
The industry was surprised when the tech-forward franchise acquired a fan-favorite, but Compass' in-house solution for managing and marketing to contacts is still a worthy industry player
by Craig C. Rowe May 19
Keller Williams updates consumer app with virtual tour options
Keller Williams consumer app now helps buyers and agents schedule virtual tours. The tech-forward franchise wanted to let consumers know that it's possible to still see homes
by Craig C. Rowe May 15
Stir up your lead game with matchmaker LemonBrew
A matchmaking lead service that does a good job at overlapping buyers and sellers with the best agent, but it doesn't come cheap
by Craig C. Rowe May 15
Homeward raises $20M in equity, $85M in debt funding
Tim Heyl, a Keller Williams agent, wants to keep agents at the center of 'transaction innovation' with his real estate startup
by Patrick Kearns May 14
Lead quality, website management stand out on Propertybase Go
The Boston Logic-owned real estate operating system is working on an improved transaction management system while its lead scoring, listings and web content tools excel
by Craig C. Rowe May 13
Lone Wolf's new Marketplace spreads tech wealth industrywide
The new online offering provides countless Lone Wolf customers and members of partnered associations a place to access multiple technology vendors, making it the Netflix of proptech
by Craig C. Rowe May 11
BoomTown rolls out new features and updates for agents
Customers of the popular software can now manage custom video ads from within the system, and new included drip campaigns help agents broach pandemic topics with buyers and sellers
by Craig C. Rowe May 11