The trade group's special assessment for its 'That's Who We R' campaign will rise to $45 annually in 2023, in addition to NAR's membership dues, which the board voted Friday to keep at $150
The campaign rollout includes TV and radio commercials emphasizing that Realtors work 'at a higher standard' than agents who are not Realtors
Trade group passes new standards for MLSs and local Realtor associations. Future NAR leaders will also have to pass a social media background check
A panel discussion at ICSF dug into the value of the name Realtor and more
Survey: Vast majority of respondents do not feel membership is a choice
Benefiting the agent and broker has always been our guiding principle
Ads from Arnold Worldwide will likely be released to public in 4Q
Trade group's consumer advertising no longer focused on HouseLogic
Competition from Zillow, Trulia prompts NAR to allow listings from non-Realtor sources
Move Inc. gets go-ahead to publicize new homes, rental properties from non-Realtor sources