Two women posing for an Instagram picture to represent Instagram boosting SEO.
Become more visible on Google with a new Instagram update for professional accounts that allows social media content to appear in search engine search results, Kyle Basila writes
by Kyle Basila Jul 11
Not just Meta: Don’t sleep on YouTube and LinkedIn
Between YouTube growth, LinkedIn updates and another TikTok delay, agents have more choices — and more reasons to post intentionally
by Jessi Healey Jul 6
Why thought leadership is the new real estate agent advantage 
Leads follow leaders, Angela Yungk writes. Lead with purpose, clarity, and consistency, and you won't have to chase business — it finds you
by Angela Yungk Jul 2
Trending: Has your Facebook group disappeared? Thanks, AI
Meta’s mass group bans are the latest sign that automated moderation is breaking the platforms we rely on
by Jessi Healey Jun 29
How new mom authenticity translated into 400 sides in 5 years
Find out how this South Carolina agent went from zero to 400 in her first 5 years in real estate, while also juggling new mom and Army wife life
by Jimmy Burgess Jun 27
Facebook Marketplace: The effective tool most agents skip
Holly Brink shares agent Abby Goodell's no-frills strategy for turning Facebook Marketplace posts into legit buyer leads and examines why most agents overlook the platform
by Holly Brink Jun 24
Trending: TikTok sales, Meta fails and what actually works
Livestreams are selling, AI is oversharing, and Facebook is quietly confirming what we already knew about links, digital marketing expert Jessi Healey writes. Here’s what to pay attention to now
by Jessi Healey Jun 22
How to build a reliable referral machine for your business
The best agents’ businesses are powered by referrals, Jimmy Burgess writes. Here are 7 timeless, proven strategies that agents are using in today's market to build their own referral networks
by Jimmy Burgess Jun 20
Trending: Trial Reels, smarter ads and AI-powered reach
The platforms are evolving fast — but the real estate playbook stays simple: Show up often, tell better stories, and lean into tools that help the right clients find you
by Jessi Healey Jun 15
Trending: Lessons in Pride and building brand equity that lasts
Real estate pros can build trust — and a lasting brand — by leading with values, not just visuals
by Jessi Healey Jun 8
Broker Spotlight: Gabby Maddox Davis, Keller Williams West ATL
Find out how this Atlanta top producer provides legacy-building stewardship for her real estate office and its agents
by Christy Murdock Jun 5
5 pieces of content marketing every agent can DIY today
From branding basics to social media hacks, marketing expert Alyssa Stalker shares how to create marketing that feels like you and stands out
by Alyssa Stalker Jun 2
Trending: Agents, it’s time to show your face (and find your voice)
From voice notes to video hooks, the latest updates across Instagram, TikTok and LinkedIn prove 1 thing: Connection is personal. Jessi Healey breaks it down
by Jessi Healey Jun 1
Inman Luxury Connect
The speaker lineup is unveiled for Inman Luxury Connect at the Hilton San Diego Bayfront in July
by Mariya Gordon May 30
Trending: Google goes all-in on AI — are you ready?
From shopping to video to ads, Google’s updates signal a major shift in how brands — and agents — connect with their audiences. Digital marketing expert Jessi Healey breaks it down
by Jessi Healey May 24