Real estate agents should be using video to market their businesses consistently, period, Kyle Draper writes. Here's how to do it
The portal's co-founder and former CEO also said that Zillow's impact includes creating tens of thousands of new 'super agents'
As a child, Baker and her single mom bounced around rentals until the Georgia native reached the 10th grade. Now, she helps make the dream of homeownership come true for people every day
Billings, Montana, real estate agent Alyssa Webb was taking a cellphone video of the vacant home during a tour with clients when she turned a corner and came face to face with the vagrant
'Nothing Compares to What's Next,' developed with design agency Huge, builds on the firm's 2021 campaign, positioning clients for a hopeful new era working with a Sotheby's agent
Watch TikTok mastermind Glennda Baker as she shares her video journey and how her passion to inspire, inform and impact agents has led to more than 1 million followers in less than 3 years
Tools such as ChatGPT and DALL-E have opened the artificial intelligence floodgates and promise to permanently transform the way agents operate. But there's so much more to explore
Alexander Zakharin took TikTok seriously, and soon the president of Nest Seekers International's Ultra Luxury division took notice. Now he's sharing his tips to land a promotion with Inman readers
The 'Shark Tank' star has received criticism for her seemingly gleeful remarks about terminating employees at the end of the week while making an appearance on 'The Diary of a CEO' podcast
Artificial intelligence tools such as DALL-E 2 and Midjourney are revolutionizing visual content. They also present agents with unprecedented opportunities
A practical framework for agents navigating platform uncertainty
Rewarding quality content is always the aim of TikTok's algorithm. Now with a new feature in place to help users have more control over what they see, getting your quality content in front of your audience should be even easier
'SphereBuilder' is designed to help real estate professionals figure out if their social media marketing is effective. The 1st tool will roll out in Denver, Colorado, and Huntsville, Alabama
Enhance, optimize and fine-tune your online presence by using this social media refresh checklist for real estate from Inman's Christy Murdock
Your marketing should be strategic, purposeful and professional. Here are some major marketing turnoffs that you should avoid