Real estate franchisor Better Homes and Gardens Real Estate has teamed up with agent review platform RealSatisfied to offer its more than 8,300 agent affiliates client feedback based on surveys sent out on their behalf. The Realogy subsidiary hopes to use the feedback to better educate its affiliated agents and boost consumer satisfaction with the Better Homes and Gardens Real Estate brand. In August, RealSatisfied struck a similar deal with national real estate brokerage Carrington Real Estate Services, which has 35 offices and more than 1,300 agents in 25 U.S. states, to help its brokers coach their agents based on the results generated by the platform. The real estate industry has long debated the pros and cons of agent ratings and reviews and the merits of sharing hard data...
Jan 14, 2014 by Inman
Dec 6, 2013 by Teresa Boardman