• I would never consider using my phone for photographs used to market a client’s home.
  • Anyone who believes that just anybody can take pictures needs to look at some MLS listings.
  • We owe it to our clients to do everything we can to make their property look amazing.

Luxury Connect
Meet the Luxury Leaders | October 19-20 | Beverly Hills

Everything is marketed with photography, including beer, boots and all that falls in between. We can find pictures of our next home on the internet and photos of a washing machine we might want to buy to put in the laundry room.Take a quick look at websites such as Zappos; you might notice that all of the photographs are perfect. That could be because they are shot by pros in studios where lighting can be controlled. I don’t think that the people who make or sell shoes also photograph them, which is a good thing.The purpose of real estate photography isn’t just to document that a house has rooms and a brick exterior; it is also a powerful marketing tool that can help homesellers get more for their homes and attract buyers online.Cameras keep getting better, and photo edit...