A man on Facebook in a shared office space How to create a stellar Facebook group and stimulate a thriving community

How to create a stellar Facebook group and stimulate a thriving community

It's not enough to simply create a Facebook group. You have to put in the work to cultivate a social media audience that is 100 percent engaged with your content ......
By Pat Hiban | Monday, May 22, 2017
4 steps to better real estate leads for relationship-based agents

4 steps to better real estate leads for relationship-based agents

To build relationships with more people, find something you love to talk about outside of real estate. This becomes your point of connection. ......
By Chris Angell | Wednesday, May 17, 2017
facebook 4 ways to use Facebook as a productive tool for business growth

4 ways to use Facebook as a productive tool for business growth

Facebook can be an incredible tool for business, and understanding how to speak the language of this platform is essential to reaping its benefits. ......
By Kristin Messerli | Friday, May 12, 2017
A man on Facebook in a cafe 5 Steps to getting your Facebook page posts seen

5 Steps to getting your Facebook page posts seen

Real estate agents always want to know how to get their Facebook posts seen. They are sometimes overly concerned with viewership when they should be focusing on leveraging their Facebook page for their real estate business. In a nutshell, Facebook po...
By Christina Ethridge | Tuesday, May 9, 2017
Special Report: How to master the listing presentation

Special Report: How to master the listing presentation

A successful North Carolina agent once had a client who, after a two-hour listing presentation, told him that he wanted to think about his decision. The agent said “OK” and went into the client’s living room, sat down and turned on the TV. When...
By Gill South | Thursday, May 4, 2017
Do you really need Facebook on your phone?

Do you really need Facebook on your phone?

Social media has been a powerful tool for real estate professionals, but platforms like Facebook sometimes do more harm than good. Finding a way to disconnect from the internet will allow you to pay attention to the clients and prospects right in fro...
By Teresa Boardman | Thursday, May 4, 2017
Facebook's headquarters Top 10 reasons your Facebook ads aren’t generating real estate leads

Top 10 reasons your Facebook ads aren’t generating real estate leads

Over the last few years, there seems to persist the lingering idea that you can lay on the beach with your laptop and make thousands per day. While it's a possibility in the internet age, online business generation takes hard work, creative thinking,...
By Andrew Molz | Tuesday, May 2, 2017
facebook 5 opportunities to use Facebook for lead generation

5 opportunities to use Facebook for lead generation

As real estate agents, we invest a lot of time and money trying to convince people to buy what we’re selling. Unbeknownst to many realtors, there are hundreds of potential home buyers in the untapped well that is Facebook ......
By Tyler Zey | Friday, April 28, 2017
An agent’s guide to social media scheduling

An agent’s guide to social media scheduling

If you’re not scheduling your real estate posts at the right times and at the right frequency, the impact of your social media marketing will suffer. Not only will social media users be less likely to engage with your content, they may never see it...
By Pat Hiban | Wednesday, April 26, 2017
Social media icons #GetSocialSmart: 30 social media shortcuts to success

#GetSocialSmart: 30 social media shortcuts to success

Have you ever wondered how to capitalize on social media to increase your sales while simultaneously building trust and loyalty in your referral database ......
By Bernice Ross | Monday, April 24, 2017
A man's hands selecting tools New agent? 4 tech tools for building long-term success

New agent? 4 tech tools for building long-term success

New real estate agents need tools to help them get business and plan for career success. Inman reviews four technology solutions that can help. ......
By Craig C. Rowe | Monday, April 24, 2017
3 Facebook posts prospects can't resist

3 Facebook posts prospects can't resist

You already know that Facebook is the most effective tool for getting leads flowing into your business. But what’s working right now? We checked in with three agents to see what strategies are getting them results and leads today! ......
By Tyler Zey | Monday, April 24, 2017
New competitor on the Facebook Messenger chatbot scene: HomeHawk

New competitor on the Facebook Messenger chatbot scene: HomeHawk

HomeHawk is a new, highly intelligent real estate chatbot for Facebook Messenger ......
By Craig C. Rowe | Friday, April 14, 2017
A person visiting Google on an iPad. 3 steps to getting more real website traffic

3 steps to getting more real website traffic

The internet is a powerful way to get new clients for your real estate business. Unfortunately, some real estate agents are using internet strategies that do more harm than good. Moreover, there is so much conflicting information out there. Therefore...
By Charles Muotoh | Wednesday, April 12, 2017
MailChimp-Facebook Ads merger streamlines agent marketing

MailChimp-Facebook Ads merger streamlines agent marketing

Mailchimp users can now use its interface to create Facebook advertising campaigns. ......
By Craig C. Rowe | Wednesday, April 12, 2017
A man on Facebook in a shared office space How a small, unknown company got 700-plus leads on Facebook and SMS

How a small, unknown company got 700-plus leads on Facebook and SMS

We didn’t have content, we didn’t have fancy landing pages and no one knew about us. Yet with a simple ad and a minimal advertising budget, we still managed to get hundreds of real estate leads through Facebook. This blog post shows you exactly h...
By Michel Moubarak | Friday, April 7, 2017
Facebook's headquarters 11 Facebook lead generation ideas that real estate agents vouch for

11 Facebook lead generation ideas that real estate agents vouch for

Coldwell Banker Bermuda Realty agent Lisa Douglas posted a Facebook video ad telling her market’s homeowners about her mad pre-approval skills. Twenty-two thousand views, 53 reactions, 5 comments and 11 listings later, Douglas' story shows that a l...
By Caroline Feeney | Wednesday, April 5, 2017
How to build your Facebook page as a real estate newbie

How to build your Facebook page as a real estate newbie

Are you just starting out in real estate and looking for the best ways to let prospective clients know that you’re in the business? Thanks to Facebook and other social media platforms, not only is it easier than ever to connect with your SOI, but i...
By Pat Hiban | Wednesday, April 5, 2017