Laura's Stories

Your real estate website is your window to the world. It allows potential clients to see your experience, your business acumen and connect with you should they wish to take the next steps
Feb 3
Preparing a listing to bring to the market is where you can set your service apart. Proper planning during the pre-listing period is essential for a successful sale process
Jan 9
More than just a tool for generating leads, your website should showcase your personality and the flair you bring to the business
Dec 21
Ensure that your social media presence is meaningful, engaging and up-to-date by avoiding these common mistakes
Nov 2
Consumers know that agents are famous for tweaking listing descriptions to lure them in to see the home. Avoid using these seven terms, and try these fresh alternatives instead
Oct 24
Repurposing content across platforms is a smart way to streamline your workload and ensure that your entire audience doesn’t miss your message
Oct 10
Opinion
As we enter this new chapter of real estate together, one message was clear at Inman Luxury Connect — nurturing great relationships founded on trust and honesty is going to help agents set themselves up for success
Aug 24
Opinion
Creating a great Facebook strategy means balancing the spontaneity of social media with the intentional aspects of effective marketing
Aug 17