I see it all the time: Real estate agents perplexed about why their Facebook lead generation efforts aren’t bringing any of the promised rewards. Namely, leads. Closings. But here’s the kicker: They haven’t set up their presence to generate leads.
“When’s the best time to list my home?” It’s a question many sellers keen on fetching top dollar for their property often pose to real estate agents. Now Zillow has debuted a tool aimed at pinpointing the answer.
You might have experienced a moment about a month ago when the magic of the holidays had completely disappeared but snow stubbornly remained on the ground in ugly patches — then someone mentioned the word “taxes.” Consider this agent-specific checklist your shiny silver lining.
Watching the BBC last week, I heard U.K. Prime Minister David Cameron use the word “deal” several times in the span of a 30-second news spot, describing the status of striking a new European Union “deal.”