The Inman technology review inbox experienced a rather voluminous influx of cool stuff to talk about this week. Here are three updates on our radar, some of which we’ll be reviewing in full as they develop.
- Property search interface HomeASAP is continuing to reach more agents across the country.
- More brokerages need to make dramatic model shifts to keep pace with consumers.
- Success of industry apps will become more dependent on how they address peer interaction among buyers.
Have suggestions for products that you’d like to see reviewed by our real estate technology expert? Email Craig Rowe.
The Inman technology review inbox experienced a rather voluminous influx of cool stuff to talk about this week.
Some of the products mentioned here I’ll be reviewing in full in the coming weeks.
More people can find a HomeASAP
The company with a home search interface that ranked higher than Zillow’s in a focus group is continuing to reach more agents across the country.
The product’s sleek map search, Facebook for Business Pages and agent landing page features are now available for application in 84 of the country’s largest 100 MLSs. More than one million agents are eligible to quickly link their listings to HomeASAP.
I opined in my May 6 review:
Whether searching from Facebook or the agent’s landing page, shoppers can see integrated community content about schools, commute times and nearby amenities.
Each listing also has a nice series of icons to visually communicate beds, baths, square footage and other listing details.
Blu Skyy Realty sees green in tech-heavy brokerage model
A Virginia Beach brokerage is hoping its new approach to providing real estate services will appeal to agents and customers alike.
The “cloud-based brokerage” model employs an enterprise-level install of the CRM Kunversion for its agents to leverage in prospecting and account management.
The company also partnered with Kaplan in offering its own training program, the Blu Skyy Academy, to educate agents on their modern consumer angle to real estate sales.
The “cloud-based brokerage” model employs an enterprise-level install of the CRM Kunversion.
House Safari: A new way to judge your neighbors
This soon-to-launch iOS app — House Safari — makes a walk in the neighborhood a crowdsourced experience.
Intended for pedestrians, the mobile software lets you assemble and save “safaris” of your community as a way to rank homes, capture landscaping inspiration or help prospective buyers know what’s around them.
Obviously, tours are shared and reviewed by others and in a few major markets, enriched curb appeal rankings are applied.
House Safari will be reviewed in full in the coming weeks. And now you know why those people are pointing a phone at your house.
Have a technology product you would like to discuss? Email Craig Rowe.