Just as real estate analysts watch employment trends to make market predictions, I watch a lot of out-of-industry technology moves to see what may find its way into real estate. Like that scene in “The Devil Wears Prada” when Miranda explains to Andy that a single, seemingly minor decision about the color “blue” will determine fashion trends the world over.
- When it comes to tech, it's the bleeding-edge companies that push new innovations into consumers' hands.
- Video may not be a must in property marketing, but it will no doubt set your listing apart.
- What may seem like a subtle upgrade to an app could lead to tremendous benefits in the consumer market.