AgentTechnology

3 bleeding-edge app developments that reflect major user trends

Whatsapp, Cola and Instagram show us what lies ahead
  • When it comes to tech, it's the bleeding-edge companies that push new innovations into consumers' hands.
  • Video may not be a must in property marketing, but it will no doubt set your listing apart.
  • What may seem like a subtle upgrade to an app could lead to tremendous benefits in the consumer market.

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Have suggestions for products that you'd like to see reviewed by our real estate technology expert? Email Craig Rowe. Just as real estate analysts watch employment trends to make market predictions, I watch a lot of out-of-industry technology moves to see what may find its way into real estate. Like that scene in "The Devil Wears Prada" when Miranda explains to Andy that a single, seemingly minor decision about the color "blue" will determine fashion trends the world over. When it comes to tech, it's the bleeding-edge companies that push new innovations into consumers' hands. Take Facebook-owned Whatsapp, for example. The insanely popular cross-platform messenger is now facilitating 100,000,000 voice calls per day. 100 million. Voice calls. The app also passed the billion-user milestone earlier this year. And what demographic is the preeminent user of Whatsapp? I think you know. [Tweet "@Whatsapp facilitates 100 million calls/day. "] I'm not sure exactly wh...