Technology

Podcast: Cutting-edge technology tips from a pro

Jerry Kidd shares his two decades of tech experience

Future-Proof: Navigate Threats, Seize Opportunities at ICNY 2018 | Jan 22-26 at the Marriott Marquis, Times Square, New York

This week, we are happy to welcome Jerry Kidd, the manager of three Berkshire Hathaway offices in Danville, California. Kidd has spent over two decades helping agents learn to use real estate technology to build their businesses. [audio mp3="http://www.inman.com/wp-content/uploads/2016/10/Inman-10-17-16-Jerry-Kidd-1.mp3"] Here’s what he will be covering on this week’s show: The reason one-on-one tech training is essential for lasting results. Why it’s critical to have all your contacts in one central system, even though it might take considerable effort to achieve that goal. Avoid wasting time building a Facebook following -- use Facebook ads to get results fast. The step-by-step process for using Facebook ads to get a listing this week including the costs, the exact terms to use, how to create a landing page offer that converts -- plus much more. Two powerful lead conversion tools that produce leads at a fraction of the cost of SEO and the larger paid lea...