Facebook to bar housing ads targeted by race

  • Facebook announced the change after meeting with policymakers and civil rights leaders to discuss concerns that advertisers could discriminate against minorities.
  • In a blog post, the company said it will develop tools "to detect and automatically disable" the use of ethnic affinity marketing for ads "that we identify as offering housing, employment, or credit."

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Dive into the latest Technology affecting RE, July 17, 2018

Facebook announced the change after meeting with policymakers and civil rights leaders to discuss concerns that the social media site could allow advertisers to discriminate against minorities.