AgentMarketing

Real estate video marketing: 3 ways to generate leads with social media

Reaching the right audience is the key to success with these strategies
  • Create market snapshot videos by simply researching your market and reporting on what matters to buyers and sellers.
  • Marketing listings by boosting targeted video posts is inexpensive and highly effective.
  • Highlighting local businesses in your videos is a great way to establish yourself as someone who is invested in the local community.

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Real estate video marketing is possibly the most effective marketing method available to agents; it’s definitely one of the cheapest. Katharine Loucaidou Marketing-savvy agents are able to generate tons of new business with videos while spending next to nothing on advertising. Recent guest Katharine Loucaidou has done it, and you can too. During her interview with Pat Hiban, Loucaidou shared exactly how she creates, edits and markets her videos. Read about three of the ways Loucaidou uses video to generate and convert leads in this post. You can hear all the details on her methods, including how she boosts her videos on Facebook, by listening to the podcast below. [audio mp3="https://www.inman.com/wp-content/uploads/2017/08/Katharine_Loucaidou-1.mp3"] Monthly market snapshots to capture local leads The first way Loucaidou started marketing her real estate business with video was by creating monthly market snapshots. After uploading her market snapshot vi...