Many agents spend a lot of time prospecting FSBOs and expired listings. That means that when you call one of those homeowners, you’re coming up against a large number of other real estate agents who are also prospecting those groups. That can result in frustrated homeowners who doesn’t want to talk to yet another agent.
- Circle prospecting can help you build a listings-based business that provides ongoing, steady income, but it’s a long-term strategy that takes follow-up and consistency to a whole new level.
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