One broker reflects on 50 years of fair housing

Agents should be more inclusive in marketing homes

Big plans for business in 2018?
Give yourself the tools to own the new year at Connect SF, July 17-20, 2018

There are not many people who care to read about fair housing. Let’s face it, most of us are salespeople, and sometimes rules seem like unfair barriers. April 2018 will mark the 50th anniversary of the federal Fair Housing Act of 1968. Part of what the laws were supposed to do is deter racial segregation. It didn’t work so well where I live and in many parts of the country. There are neighborhoods where residents are mostly white and neighborhoods that are a lot more diverse. The best schools and the most expensive homes are in the mostly white neighborhoods. What is a 'perfect family home'? I am required to have fair housing training every two-year licensing period if I want to keep my real estate license. In 1968, the Fair Housing Act banned the use of discriminatory phrases like “whites only” or “Jewish community” I recently found an advertisement for a new housing development in the suburbs. The homes are large and expensive. One of the advertisements sho...