At ICNY, connecting big data to disparate systems remains big business and a big challenge, but attendees were reminded about what’s at the heart of the deal.

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Real estate data professionals at Inman Connect New York took time to share with the data-hungry audience to discuss issues and challenges with how to make software solution connect and valuing data within the business.

In the 20-minute Data Track session, “Seamless Technology: Supercharged Tools Through Extra-MLS Data,” Katie Ragusa, Tribus vice president; Chris Haran, MRED CTO; and Georg Gerstenfeld, DocuSign vice president and general manager of global real estate solutions, gave attendees a number of takeaways on how important it is to capture every step of the transaction, from what Gerstenfeld called “lead to deed.”

Watch the full video above, or read the article.

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