Erica's Stories

Choosing a brokerage is about so much more than money or splits. Having a broker who embodies these crucial traits could make the difference between your success or failure
Jul 12
This indie brokerage took online portal buys down to almost zero. If you’re looking to wean yourself off paying for leads, start here
Jun 5
Not knowing your numbers and brokerage key metrics is the quickest path to business failure. Pay attention to cost control to increase your chances of growing a successful brokerage
May 20
The extreme lack of inventory has agents in total panic mode. On top of their day-to-day roles, agents now more than ever also have to be friends, counselors and confidants. Here's how to manage the stress of it all
Apr 12
Opinion
One broker reflects on the new realities and lessons learned after a year of adapting to life and work amid COVID-19
Mar 18
Try adjusting it to show appreciation more often, and see what a difference it makes in your office and your agents' happiness
Feb 4
Every year, new agents join the office, and others leave. Your job as broker or manager is to look for red flags and identify which issues, life events or frustrations can affect your agents and staff members right now. Here are a few to watch out for
Dec 29
Opinion
Here are a few behavioral changes that indicate an agent is planning to make a switch
Dec 17