Real estate brokers and agents have a plethora of CRMs to choose from, and even more website providers. But before you switch, make sure the change-up won’t leave your contacts and data wafting in the wind without the features they’ve come to know and love in your current systems.
The real estate industry has an unhealthy obsession with software tools. If there’s an obstacle, we immediately try to find a software platform to fix it. If it’s new and shiny, even better.
Many jobs involve completing a series of sequential, prearranged tasks. Teachers grade papers, chefs cook food to order, real estate agents contact leads. Over the years, tasks have become more systematized despite the growing freedom technology offers. Why is that?
BoomTown wanted to understand the habits, tactics and routines that the industry’s most successful agents practice to achieve success.
Stephen Cooley, who runs the No. 1 Keller Williams team in South Carolina, asks a simple question: What is my time worth?
It’s hardly news that our industry is filled with dozens of lead generation strategies. We’ve sat on webinars, read the stories and talked about it socially — but apparently, some of the things we’ve heard aren’t necessarily true.
Have you ever used a software solution or other technology and thought: this is a great product, but I just need a few of these tools? Think about Microsoft Word. How many of those tabs have you legitimately used? It’s hard to imagine needing a tool for citations and footnotes when all you’re doing is writing a basic document.
Let’s discuss your primary strategy for generating real estate referrals. Conventional wisdom has it as: the better the customer service, the more referrals. This is why so many real estate teams dedicate their agents to providing a white-glove treatment for their clients. In the real estate industry, we think it’s the differentiating factor between all the other teams and brokerages.