Is it a buyer's market? Here's how to tell, and what to do when it turns
Is it a buyer's market? Here's how to tell, and what to do when it turns
Shift gears and communicate differently to meet the demands of a buyer's market
by Kyle Crawford Sep 29
should you be a realtor
Opinion
Should you be a Realtor?
The Realtor designation adds a second layer on top of licensure
by Darryl Davis Sep 29
funnel with houses for lead source dependence article
Why lead source dependence is killing real estate businesses
Don't build your lead-gen strategy around a single source
by Josh Ries Sep 29
restore the Realtor brand
The 'R' in Realtor used to mean something. Here’s how NAR can restore trust
Realtors once fought to join NAR. Now they're fighting to leave
by Marian McPherson Sep 29
A clear plastic cup of iced coffee with a straw representing the ice coffee debate.
Iced out: What the coffee debate means for listing appointments
A recruiter's viral TikTok about iced coffee at job interviews has split viewers over unwritten rules
by Jessi Healey Sep 28
An image of college football players to represent real estate NIL moment.
Opinion
Agents deserve their NIL moment. Compass is fighting for it
Like college athletes, agents should be compensated for the content they generate
by Hans Wydler AND Steve Wydler Sep 28
America Answers explains tax basis
The BRRRR method explained: How this investor strategy works
How to help you, or your investor clients, grow a healthy portfolio
by America Foy Sep 28
Money Matters Month
Money Matters Month rewind: The financial moves to make now
From Fed pivots and appraisal gaps to crypto risk and retirement, it's Money Matters Month
by Christy Murdock Sep 28
How social media satire earned this agent half of his referrals
How social media satire earned this agent half of his referrals
Bob Tompkins explains how comedy and video marketing built his business
by James Dwiggins AND Keith Robinson Sep 28
An image of Jimmy Burgess over an image of people icons connected by lines to represent Burgess' real estate referral strategy.
If I needed 24 referrals in the next 12 months, here’s what I’d do
Become the type of person people want to introduce to others
by Jimmy Burgess Sep 27
CB’s tech rollout, SERHANT.’s AI, NextHome's latest get: Top 5
CB’s tech rollout, SERHANT.’s AI, NextHome's latest get: Top 5
Here are the most essential stories of the week, according to Inman readers
by Dani Vanderboegh Sep 25
An image of Dolly Parton, Teenage Mutant Ninja Turtles and Tron characters to represent the listing marketing hook that these real estate agents found for each of five listings.
Your next listing has a marketing hook. Here's how to find it
These 5 homes offered the hook for memorable marketing
by Christian & Ashley Harris Sep 25
A picture of a home surrounded by fall foliage to represent 2026 luxury homebuyer trends this fall.
What luxury buyers actually want beyond the address this fall
Luxury strategies that worked in the past may not be enough for the remainder of 2026
by Thomas Wright Sep 25
An image of Darryl Davis in front of a neighborhood to represent his advice for overcoming the listing agreement objection.
How to overcome the 9-month listing objection with homesellers
Understand why a fast sale can negatively impact your sellers' bottom line
by Darryl Davis Sep 25
A person looks out a window, illustrating pent-up housing demand as prospective buyers wait for market conditions to improve.
Housing demand far outpacing home sales, Zillow says
Engaged shoppers rose 21% this spring while home sales rose 4.5%, per Zillow
by Jessi Healey Sep 24
An image of cryptocurrency coins to represent crypto mortgages.
3 steps every agent needs to take before working with crypto
Contributor 'Tracey, the Safety Lady,' Hawkins offers a warning for crypto mortgages
by Tracey Hawkins Sep 24