Marketing and PR expert Molly McKinley offers ways that you can give back to clients and colleagues this holiday season and stay connected to those who matter most in your business
by Molly McKinley Dec 21
Alexa Rosario, eXp agent and new Inman Contributor, outlines the strategies and techniques that drive engaged potential clients through each phase of your funnel marketing setup
by Alexa Rosario Dec 20
Don't let sellers put off listing until 2024. Coach Darryl Davis says it's time to share the good news about hitting the market during the holiday season
by Darryl Davis Dec 18
Whether you're looking to appeal to buyers or sellers, Jimmy Burgess offers a range of paid, low-cost and no-cost lead generation activities that are working now
by Jimmy Burgess Dec 14
What differentiates effective, successful agents from those who aren't seeing results? According to broker and new Inman contributor Joseph Santini, it's the willingness to lead-gen consistently
by Joseph Santini Dec 12
The Agency President Rainy Hake Austin outlines the factors that offer an early indication it's time to rethink and switch up your marketing strategy for the new year
by Rainy Hake Austin Dec 12
Want to highlight yourself and your business without sounding self-centered? Sotheby's Nikki Beauchamp shares tips for effectively blending dual promotion with self promotion
by Nikki Beauchamp Dec 11
This week, Sue 'Pinky' Benson explains how to perk up your short-form videos on Instagram with fun and engaging GIFs
by Sue Benson Dec 11
As part of his Snapshot series, Brandon Doyle learns how, in a world where digital presence is increasingly crucial, Katie Lance is empowering agents and brokers to thrive
by Brandon Doyle Dec 7
Opinion
The Threads app has exploded with posts of Women Supporting Women, an effort to grow community and connect with other like-minded women. Should real estate agents join in?
by Jessi Healey Nov 30
Marketing director Kate Hulbert shares this quick and simple update to make your social media and digital marketing more effective and targeted
by Kate Hulbert Nov 27
Join Katie Lance in this week's Inman Access class and learn how to create a social media calendar that will drive engagement, boost your business and keep you winning through 2024
by Claire Buzzanca Nov 22
If a recession comes, writes Jimmy Burgess, keep in mind that it is not just a time of challenges but also of opportunities. Here he lays out ways to lead gen and lead nurture now
by Jimmy Burgess Nov 16
Instagram expert Michelle Berman-Mikel teaches you to actively prospect and convert your Instagram connections into buyers and sellers who only want to work with you
According to marketing expert Michelle Berman-Mikel, saying the right thing, then moving the conversation into the real world, allows you to create a social media strategy that converts
According to team leader and new Inman contributor Sarah Bennett, video marketing provides tremendous return on investment when you follow these strategies
by Sarah Bennett Nov 7