Most agents put their energy into finding the next client, Lori Muller writes, but the most successful agents focus on honoring the relationships they already have
Chatbots have collapsed the learning curve and reshaped how agents compete
If you are new to real estate, you don’t need to know everything, Kevelyn Guzman writes. You need people who will step in, slow you down and help you see around corners
Andrew Flachner will interview Sahil Bloom live at Inman Connect New York on how agents and leaders can rethink success in a demanding industry
Opinion
Each month, agents, brokers, executives and investors contribute to one of real estate's most ambitious efforts to document changes to the industry. Add your insights. Take the survey
Broker Zac Kennedy shares why 2026 is the year new real estate agents are poised to win big by trading flash for fundamentals
Contributor and COO Holly Brink has the ultimate guide to decode the lingo of business for new and seasoned agents
Help buyers understand the long-term impact of a real estate purchase instead of getting hung up on short-term market challenges, Luke Babich writes
Updated monthly with the latest Realtor.com data, these tools transform raw data into actionable insights and client-ready visuals
Coach Darryl Davis pushes back against the real estate industry's credibility crisis with advice on upgrading your professional identity
While 70% of Realtors compete for the same listings, you could be the only agent in your market who truly understands the emotional complexities of the niche you serve, America Foy writes
Troy Palmquist has used custom scented candles throughout his real estate career. Here’s why a private-label scent can become one of the most effective branding tools in an agent’s arsenal
Qualify your buyer prospects up front with these proven questions to ensure you get your transaction to the closing table, Derek Carlson writes
Running a leaner real estate business isn’t about cutting corners, but rather, reducing friction, Kevelyn Guzman writes. Here are 6 ways to streamline in 2026
To help make sure that you start 2026 on the right foot, Dani Vanderboegh, who runs Inman's contributor program, has pulled together 26 how-tos worth reading again and again
Blend vision boards with business plans to develop the accountability system you really need as you move into the new year, Lori Muller writes