Real Estate Career Tips, How-Tos, & Guides
Rick Guerrero talks with AI strategist Carrie Soave, who shares a step-by-step social media plan that allows you to batch content and roll it out on your schedule
Opinion
Josh Ries examines why the system designed to help agents quietly handed control to third party portals, and how we can take it back
While 70% of Realtors compete for the same listings, you could be the only agent in your market who truly understands the emotional complexities of the niche you serve, America Foy writes
‘We don’t build rosters. We build careers’: FirstTeam’s Michele Harrington and Lauren Henss break down how discipline, service and authenticity fuel their growth in a hype-heavy industry
Recruiting expert Brett Jennings explains why brokerages that organize their value into a clear growth framework stand out in a crowded recruiting landscape
Target marketing accelerates client acquisition, but only when personas are legally compliant, fair housing expert Dr. Lee Davenport writes
Success doesn't come from automation, CEO and coach Lori Muller writes. It's earned through every action, every relationship and every moment of authenticity
You’re never speaking to just one person. You’re speaking to their entire unseen network, Jeff Sibel writes. Real estate rewards long-term relationships more than short-term commissions
How do you lead a 70-agent team to 950 deals a year without burning out? In this episode, Matt Delhougne, shares the systems, structure and mindset behind his massive St. Louis team
Troy Palmquist has used custom scented candles throughout his real estate career. Here’s why a private-label scent can become one of the most effective branding tools in an agent’s arsenal
Qualify your buyer prospects up front with these proven questions to ensure you get your transaction to the closing table, Derek Carlson writes
Christie's International Real Estate President Gavin Swartzman outlines 3 guiding principles that help brokers harness the power of AI to grow their value proposition and their business
Running a leaner real estate business isn’t about cutting corners, but rather, reducing friction, Kevelyn Guzman writes. Here are 6 ways to streamline in 2026
Step into the new year with clarity, confidence and a positive mindset, Amy Corr writes, and get ready to make 2026 your best year yet
Aligning your goals and implementing the changes you've identified can make all the difference as you move your business into 2026, Lori Muller writes
If 'same-old, same-old' isn't getting the results you want, maybe it's time to think bigger and set some impossible goals for yourself, Greg Hague writes
As you seek to put together a lead-generation strategy, Josh Ries provides a starting point to help you determine who you're talking to