Choosing a brokerage isn’t about finding the one that promises the most, broker-owner Emily Askin writes. It’s about finding the one that performs when the stakes are highest
When agents love your leadership, believe in your support and see the impact in their businesses, they show up, not because they’re required to, but because they want to, Lori Muller writes
Humaniz is betting on AI and proprietary data to reinvent real estate recruiting, breaking the industry’s dependence on MLS-based agent records
Opinion
Each month, agents, brokers, executives and investors contribute to one of real estate's most ambitious efforts to document changes to the industry. Add your insights. Take the survey
Teams are not one size fits all, new contributor Ashlee Jankovich writes. Agent success is directly related to their role alignment rather than team model
Recruiting expert Brett Jennings explains why brokerages that organize their value into a clear growth framework stand out in a crowded recruiting landscape
Recruiting expert Brett Jennings explains that the best recruiting strategies are not about features and tech, but inviting agents to envision who they can become
Some of the industry's best teams and brokers have started the year with a new brokerage. Here are updates from Compass, Douglas Elliman and others
One-size-fits-all recruiting pitches are costing brokerages top talent, writes recruiting expert Brett Jennings. Here’s how an assessment-driven, customized approach changes everything
Agents don’t just want a place to hang their license, coach Verl Workman writes. They want leadership they trust and a story they can be part of
Opinion
Each month, agents, brokers, executives and investors contribute to one of real estate's most ambitious efforts to document changes to the industry. Add your insights. Take the survey
ERA President Alex Vidal welcomes recruiting season with tips for finding and keeping your strongest real estate team members
While a recruitment offer may be flattering, this may not be the time to say yes, broker Erica Ramus writes. Here's how to walk away without burning bridges
Your brokerage sets the tone for your business, Jessica Souza writes. Here’s how to find the one that aligns with your goals, your culture and your long-term vision
The most effective value-add programs go beyond marketing buzzwords, Rainy Hake Austin writes, to authentic service, tailored expertise and a clear understanding of client needs
This industry doesn’t need more agents, coach Lori Muller writes, it needs more leaders. Here are 5 ways to level-up your leadership for today’s tough market
