Opinion
Homes.com's $2B investment in 3D tech indicates the ground assault has started, as it looks to absorb terabytes of property meta-data upstream into its products and marketing campaigns
Known as Matterport Property Intelligence, the release contains features for labeling and dimensions, floor plans and fully detailed physical listing insights
Zillow Immerse is the latest in a series of software releases from the home search leader as it moves toward an agent services model, collectively referred to as its 'super app'
The lightweight marketing solution still leverages the Planix camera system and built-in AI algorithms but allows creators to generate content in around 20 minutes for less than $8
The vacation home company hired the digital twin creator in a multiyear contract to help market its global portfolio of vacation homes under management
The feature is in beta mode and, upon formal rollout, will allow agents instant access to room dimensions and total square footage by room and floor, according to an announcement Tuesday
Matterport sets another benchmark for digitally immersive real estate marketing with creation of Genesis, which upon release, will allow users to quickly insert, move, edit and redesign interiors within created spaces
Much-needed changes were made. Customers were lumped into buying what seemed like random blocks of home scans with big gaps between the number of digital twins allowed
While merely a technical value-add for many, there is great potential in opening up iGuide’s dynamic, data-driven capabilities to a wider audience, according to the company
Digital marketing and a compelling online presence will be more important than ever, especially on mobile devices, according to a new National Association of Realtors' report
Matterport's latest camera will scan spaces up to 4 times faster compared to the Pro2, while increasing its range, with the ability to accurately capture rooms and features within 100 meters
BrokerBay's solution for MLSs allows agents to publish digital twins of their listings within the MLS's home search experience, the 3D content for which is created by Matterport or iGuide
Floor plans are the 2nd most critical property marketing visual after photography, according to the National Association of Realtors 2021 Home Buyer and Seller Generational Trends report
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Zillow interactive floor plans are free, easy to use, and get results
Opinion
Spaces, a clever, easy-to-use room management interface, allows users to set up a layout of custom-labeled room cards, each includes a nice summary of the space, an easily identifiable picture and the ability to click into more details