So your past client listed with a competitor? 5 reasons you lost the listing
A few simple changes can turn the tables on misfortune
by Bernice Ross Jul 28
Get smart about spending, debt and retirement: 5 steps to becoming the boss of your money
Your goal is to tell your money what to do, not let it get away from you on an impulse
by Bernice Ross Jul 21
Communicating with real estate clients: Matching their style is a no-brainer if you want a lasting career
A guide to effective relationships between men and women, Americans and foreigners
by Bernice Ross Jul 14
Brokers and agents, beware! Misclassifying employees as independent contractors has potential to bankrupt your business
If courts reclassify agents as employees, what will this mean for virtual brokerages, underperforming agents?
by Bernice Ross Jul 7
Trump your real estate competition: Invest in sleep, take to Twitter, embrace uniqueness
How to serve your new client, the investor
Insights from Real Estate Connect
by Inman Jun 26
Tap into your clients' reptilian brain to learn what they really want in a house
Successful agents know that benefits and emotions sell houses, not features
by Bernice Ross Jun 23
Secrets to converting phone leads into real estate clients
The goal is to engage in a conversation, not 'give away the farm'
by Bernice Ross Jun 16
Are you struggling to be profitable as a real estate agent? Maybe you should hire a coach
First, understand how coaches differ from trainers, mentors and consultants
by Bernice Ross Jun 9
Frank McKinney, real estate's 'daredevil artist,' overcomes fears to tackle his biggest home project yet
Hear it Direct conference: Brand matters to consumers, but not necessarily the agent or brokerage brand
Real estate marketing ideas that today's buyers and sellers really value
by Bernice Ross May 29
Hear it Direct conference: Real estate consumers air top gripes with agents
How to provide a better customer experience and rise above 'used car salesperson' status
by Bernice Ross May 27
When it comes to real estate marketing, don't waste money on passive techniques
How to generate the most qualified buyer and seller leads
by Bernice Ross May 22
NAR: Many real estate agents spend their marketing dollars in the wrong places
Survey finds floor time generates almost as many closed seller leads as websites
by Bernice Ross May 19
Repair credit stigma forcing real estate agents and homebuyers to sidestep disclosures, inspections in purchase offer in order to get financing