Unbounce, Issuu and AgentsArmor: Create smarter landing pages, marketing that wows, and safer showings
Multigenerational households, an often overlooked real estate niche, offer agents prime opportunity in 2014
Understanding cultural expectations helps agents better market to buyers
by Bernice Ross Dec 9
Realtors wise to be schooled in reverse mortgage pitfalls before recommending to clients
Homeowners who've recently lost spouse are often in dire financial straits
by Bernice Ross Dec 5
6 years later and we still can't modify or refinance our mortgage
Predatory lending experience keeps getting worse
by Bernice Ross Dec 2
Accepting last-minute, bait-and-switch offer was the only way to close on time
The ultimate real estate career boost: giving back through acts of kindness
Acknowledging those who've helped you the most, along with those less fortunate, can be good for business
by Bernice Ross Nov 25
Overcoming job stress: Don't discount the power of positive thinking, superstition
Celebrating 'little wins' can have tremendous influence on one's success
by Bernice Ross Nov 21
The 'Obamacare' debacle: 7 tips for Realtors
What Realtors can do to make sure they and their families have adequate health care
by Bernice Ross Nov 18
Be the winning bid in a multiple offer: Focus on deposit, contingencies, lockbox
Realtor tips for closing transactions in today's market
by Bernice Ross Nov 14
Pinterest, virtual staging and Facebook: fast track to higher commissions
Must-haves for agents at the listing appointment
by Bernice Ross Nov 11
Barbara Corcoran, 'Shark Tank' star, says rejection helped build successful real estate career
Compete by being unique, not by trying to be something you're not
by Bernice Ross Nov 7
Make agent reviews work for you, not against you
Explosion of agent review, ratings sites make reputation building a challenge
by Paul Hagey Nov 4
Will robots replace Realtors? Automated showing agents, self-healing houses on the horizon
Future tech aims to radically change how we conduct business
by Bernice Ross Nov 4
Real estate prospecting: Changing the rules can be good for business
Flexibility and understanding go a long way in creating a true connection
by Bernice Ross Oct 31
Haunted real estate: Realtor recalls frightening experiences as a newbie
Who knew selling a house would have these types of hiccups?
by Bernice Ross Oct 28