Can't find work or save for a down payment: Are millennials becoming real estate's lost generation?
Real estate referrals: Lifestyle expertise, little 'extras' drive word of mouth
Top-notch customer experience is key to referrals
by Bernice Ross Oct 21
New rules for jumbo loans, qualified residential mortgages could make homebuying more costly in 2014
Lenders see heightened risk for loans that don't meet guidelines
by Bernice Ross Oct 17
Start the new year off Nov. 1 and boost January, February closings
Keep the commission checks coming even during slow season
by Bernice Ross Oct 14
Winning a multiple offer: Some clients believe deception is their only hope
3 sticky scenarios agents should be prepared to handle
by Bernice Ross Oct 10
Email marketing should start conversations, not calls to action
Tips for treating your leads as friends instead of targets
by Bernice Ross Oct 7
Agents, double your production in 12 months
How setting a 'big, hairy, audacious goal' can make it happen
by Bernice Ross Sep 30
Simplify your mobile real estate site
If yours lacks these 3 elements, you risk losing business
by Bernice Ross Sep 26
7 tips to maximize your traditional real estate website
Web visitors should be able to find information quickly and easily
by Bernice Ross Sep 23
5 tips for career longevity in real estate
Surroundings, self-talk among keys to leading happier, healthier life
by Bernice Ross Sep 19
Time to dump the canned listing presentation
Engage sellers in a conversation about the unique services you offer
by Bernice Ross Sep 16
The right way to handle negative agent reviews
3 strategies to defuse conflicts, save your reputation
by Bernice Ross Sep 12
Nipping ethics violations in the bud
How agents respond to these situations speaks volumes about their character
by Bernice Ross Sep 9
Breaking bad habits
Some behaviors take too severe a toll on time, finances and health to justify
by Bernice Ross Sep 5
YouTube playlists: a cool way to expose listings
Done right, agents could potentially corner their markets
by Bernice Ross Sep 3