How to build a reputation that speaks for you and tells your story
Think of branding as a cumulative effort, broker Nick Schlekeway writes, where each post, interaction and marketing campaign adds another layer to the image you’re building
by Nick Schlekeway Nov 22
Agent offers free listings to leaving liberals — and AR-15s to the others
Idaho broker and Trump supporter Mark Fitzgerald is offering to sell 'liberal' homeowners' homes for free ahead of the election — if they leave the state. But is he breaking Fair Housing rules?
by Marian McPherson Oct 23
Tim Heyl on Homeward’s power buyer pivot in a high-rate cycle
The power buyer CEO also weighs in on whether traditional iBuyers will ever see their Goldilocks moment and turn a regular profit
by Taylor Anderson Sep 9
Pending home sales fall 5.7% YOY, biggest decline in 9 months
Despite an improvement in housing affordability, property sales continue to decline. Pending home sales dropped 5.7% YOY, Redfin reported Thursday
by Richelle Hammiel Aug 1
KW team lead hosts first-ever Pride event in Canyon County, Idaho
Keller Williams team leader and LGBTQ+ Real Estate Alliance founding member Tom Wheeler hosted the area's first-ever Pride event on June 9. Here's how the 4K-person event came to life
by Marian McPherson Jun 24
Developers sit on empty lots as higher rates delay projects
After a generationally high apartment construction boom, some developers are now finding that the economics no longer make sense on in-progress projects
by Ben Verde Jun 4
Redfin expands new compensation plan to agents in 25 more markets
With the expansion, Redfin Next is now available to agents in 36 markets nationwide, according to an announcement Friday. Redfin execs said the plan has 'proven to be even better' than expected
by Marian McPherson May 17
'The sky is not falling': Fighting fear and frustration post-settlement
Nick Schlekeway looks at the consumer, governmental and industry forces that led to the post-settlement landscape and the opportunities they present for those willing to move forward
by Nick Schlekeway Apr 19
US housing market posted record-setting value growth in 2023
The total value of the 2023 US housing market increased a record-breaking 5.3% to $47.5T. The gains were concentrated in markets across the Midwest and Northeast
by Marian McPherson Feb 28
Yardi predicts weak multifamily rental growth for 2024
As a result of the delivery of 540K new apartments during 2024, Yardi is predicting weak rental price growth in some markets
by Ben Verde Feb 19
Pandemic relocation boom wanes as remote work, cheap houses fade
The share of US homebuyers looking to move to a different city declined for the 3rd straight month in November, according to a new report from Redfin
by Ben Verde Jan 2
7 hard-earned lessons from a firefighter-turned-broker
Entrepreneurship requires fundamental changes, no matter what your previous occupation may have been. Broker Nick Schlekeway outlines the 7 lessons you'll need to learn to be successful
by Nick Schlekeway Dec 19
Great questions are the key to winning negotiations
Some negotiations go beyond the deal itself. Learning to effectively navigate them can positively impact your productivity and growth, writes broker Nick Schlekeway
by Nick Schlekeway Nov 4
NYC's rep falters amid lower economic, real estate prospects
The city ranked lower than 18 other cities, including Boston, Seattle, and Boise, Idaho, on factors like post-COVID recovery and commercial real estate, according to an analysis by JPMorgan
by Ben Verde Oct 23
10 tasks real estate agents delegate (but absolutely shouldn't)
Opinion
If the 80-20 principle is correct, it’s critical to make sure that you’re focused on what matters and delegate the rest. But agents have taken this too far, writes broker Nick Schlekeway
by Nick Schlekeway Oct 19