social media marketing
How one listing, paired with AI, can solve the what-to-post problem without adding more work
by Katy Borja Mar 9
economic data and real estate market
Opinion
Based on the data, real estate is not in a boom cycle, coach Darryl Davis writes. It's not in a crash cycle. It's in a recalibration cycle
by Darryl Davis Feb 26
real estate lead-gen lesson
As you seek to put together a lead-generation strategy, Josh Ries provides a starting point to help you determine who you're talking to
by Josh Ries Jan 5
A house with Ben Franklin peeking over the roof to signify down payment assistance education.
Knowing DPA programs allows you to serve buyers where they are and strengthen your reputation as the professional who makes homeownership possible, Doreen Spagnuolo writes
by Doreen Spagnuolo Oct 9
A picture of a woman and a checklist over a cloudy sky with the list being checked off to represent the woman's 8-step buyer plan: buyer intake plan, commission conversation, buyer home financing process, Education Day, guiding first-time buyers during home inspection, escrow process
Windermere agent Cassie Walker Johnson provides an 8-step plan that will streamline the way you work with hopeful homebuyers
How to help buyers understand interest-only mortgages
Understanding the ins and outs of financing options, including interest-only mortgages, makes you a valuable resource for educating your clients, Clever's Luke Babich writes
by Luke Babich Aug 13
Even amid high rates, buyers have more options than they realize
Loan officers and assistance programs are just 2 ways to close the knowledge gap, Zillow Senior Economist Orphe Divounguy and Rocket President Tim Birkmeier said Wednesday at Connect
by Matt Carter Aug 9
How to couch armchair expert advice
Opinion
Knowing how to combat misguided viewpoints with vetted knowledge and confidence is vital. Here's how to deal with a few common scenarios
by Cara Ameer Jul 26
Billion-dollar brokers reveal their secrets to success
At Inman Connect on Tuesday, Brad Inman spoke to Jonathan Spears and duo Dolly and Jenny Lenz about the factors that led to the success of recent deals
by Libertina Brandt Jul 20