How to use a multiple-offer mindset in every bidding scenario
When creating an offer, keeping a multiple-offer mindset is essential. You should always assume the sellers are reviewing multiple offers so you can make sure your client comes out on top
by Tom Toole Sep 9
Stop chasing social media trends: 7 marketing mistakes agents make
Has your marketing presence taken a tumble? It may be time to review your current plan and make sure that you are not making these common errors
by Luke Babich Sep 6
Is it cheaper for me to rent or buy in today’s market?
Give your buyers the information they need to stay motivated to buy against rising prices, rents and rates. Homeownership is still key
by Bernice Ross Sep 6
Your prediction about the housing market is probably wrong
Opinion
Forget the memes. If you've been around real estate for any length of time, you know that the only thing you can expect is the unexpected
by Teresa Boardman Sep 1
Following 6-month slowdown, the home-sale boom may finally be over
Home sales were down 19% year over year in July, a sign the pandemic-era boom in housing demand may be in the rearview mirror, according to new data released Monday by Redfin
by Daniel Houston Aug 22
After a decade of uninterrupted rise, Zestimates are dropping
'While July’s housing market data update is big news, and could get first-time buyers’ hopes up, the future is unlikely to bring meaningful improvement to housing affordability,' Zillow says
by Daniel Houston Aug 18
Home inventory rose at record pace in July, despite fewer new listings
The long-awaited recovery in home inventory is in full swing. It's not being driven by a rise in new listings but by the ongoing slowdown in demand from buyers, according to Realtor.com
by Daniel Houston Aug 9
Tongue-tied when explaining your commission? You need this list
Opinion
Every dollar counts, especially in a tight economy. If you are not explaining the full depth of your services, sellers may want to cut your commission short
Has your pipeline caught a cold? Best cures for reviving your CRM
Opinion
If the market shift has stalled out your CRM, it may be time to reset. Not sure where to start? We are here to diagnose and cure your CRM woes
by Rachael Hite Jul 25
Don't get it twisted: How to untangle the new market conditions and build back
Opinion
If your summer fun has been upended by the market shift you are not alone. Things are complicated at best, and it is time to choose your path forward
by Rachael Hite Jul 22
Your local housing market is complicated. Know your numbers, and use your words
Opinion
Do you know how to explain the difference between a national and a local market stat to your client? The words you choose can make all the difference
by Teresa Boardman Jul 19
5 truths every agent should know about shifting markets
Opinion
A shifting market differentiates those who've developed professionally and those who are just pretending. Here's the reality check that you need right now
by Jimmy Burgess Jul 17
Real estate agents should be 'chief economists' for their clients
Armed with knowledge of market trends, agents can earn sellers' trust and have more leeway to set strategy, top brokers said at Inman Connect Now on Thursday
by Daniel Houston Jul 14
Forget what you know about retirees. Here's what they're looking for now
Opinion
Don't be discouraged if your newly retired homebuyer clients are taking their time. These clients know what they want and are willing to wait for the perfect home
by Luke Babich Jul 7
Don't leave money on the table: 3 tips for listing agents in a cooling market
Opinion
Lady luck has nothing to do with that stellar price that smart agents snag for their sellers. Here are just a few strategies to help your sellers come out on top in this cooling market
by Julie Busby Jul 7