Opinion
Refuse to be out-marketed by platforms with billion-dollar budgets
Opinion
What Rocket, Redfin, Real and REMAX are actually building
Jun Choo unpacks how Zillow Pro could completely change how agents manage relationships
Demonstrate your expertise, be clear about who you want to work with, and be authentically yourself to create a lasting personal brand, Derek Carlson writes
The secret to scaling isn't more software. It’s a return to the physics of business
Want to make everything easier for your clients, so they’re singing your praises to family and friends? Troy Palmquist says digging into the moving day details is the way
Learn how Branden and Rayni Williams attract and retain clients and keep them coming back in this Inman Access session
Holding real estate licenses in more than one state or market is trending in response to how clients’ lives have evolved since the pandemic, but it’s not for everyone, Kevelyn Guzman writes
On this episode, DOMO CEO Greg Geilman offers an authentic look at how he built a high-production, boutique luxury brokerage after quitting his tech job to join real estate in 2010
On this episode, Anthony Djon, leader of a 100-agent ‘teamerage’ doing $50M a month in volume, provides a masterclass on top-of-funnel lead conversion
Justin Havre's average ranking for over 3K keywords in the marketplace is No. 2. His SEO obsession led to building a top global team and owning 2 local portals. Listen to his story
Top producer Charlie Wills has successfully systematized relationship building, so almost all of his business is referrals. On this episode of Real Estate Insiders Unfiltered, he shares his playbook
The real estate industry has a math problem with rising customer acquisition costs and declining client loyalty. Broker-owner Amy Stockberger looks at ways to reverse the trend
Focus on the client lifecycle to build loyalty and enhance brand reputation, ultimately driving retention, The Agency's Rainy Hake Austin writes
The brokerage exec shared details about his day-to-day at Elliman, thoughts on current industry challenges and how, despite popular opinion, an election year has little impact on the market