Put your lead generation on autopilot with Facebook Messenger ads

Put your lead generation on autopilot with Facebook Messenger ads

In this tutorial, I’m going to show you how to build a Facebook Messenger advertising campaign that will generate more homebuyer/sellers leads and deliver them right to your smartphone ......
By Nate Dadosky | Friday, July 21, 2017
11 things sellers should do once the for sale sign is in the ground

11 things sellers should do once the for sale sign is in the ground

The sellers have decluttered, painted, made repairs and spiffed up the landscaping. The curb appeal is at its best. After the long process of getting the home listed, the for sale sign is up. Now what ......
By Zeta Cross | Wednesday, July 19, 2017
Google Maps on a Samsung phone 13 pointers to help you learn (and dominate) your area as a new agent

13 pointers to help you learn (and dominate) your area as a new agent

So you’re just getting started in real estate and wondering how to gain traction in a particular area? Here are 13 pointers to help you do it faster, cheaper -- and come across as a pro ......
By Julie Nelson | Wednesday, July 5, 2017
Could predictive analytics become tomorrow’s QR code?

Could predictive analytics become tomorrow’s QR code?

If you really want to leverage the power of predictive analytics and saturate a market as an agent, then you should become very well acquainted with Facebook. One could argue that other than perhaps Google, there is no single entity that is better at...
By Lane Hornung | Thursday, June 29, 2017
Facebook's headquarters The real estate agent’s epic guide to the ultimate Facebook business page

The real estate agent’s epic guide to the ultimate Facebook business page

Are you still using your personal Facebook page to promote your real estate business? Besides making you look like an amateur, relying on your personal profile to market yourself and your services means missing out on some crucial benefits. A Faceboo...
By Greg Lyles | Tuesday, June 27, 2017
Facebook Messenger open on a mobile phone Facebook’s new chatbots learning to negotiate

Facebook’s new chatbots learning to negotiate

Chatbots on Facebook Marketplace may soon be able to “negotiate” with you over the price of items for sale. And if new research released by Facebook this week is any indication, you probably won’t know you’re talking to a bot and not a human ...
By Inman | Tuesday, June 27, 2017
4 steps to content marketing that will grow your business

4 steps to content marketing that will grow your business

So, you’re a real estate agent in today’s market. You have a website that's supposed to help you get more clients. But no one’s visiting. Looking for a new way to get more people to your site and convert them into leads? Then you’re in the ri...
By Parker Davis | Monday, June 26, 2017
Will Alexa find your office’s next top producer?

Will Alexa find your office’s next top producer?

ZipRecruiter.com launched it's voice-activated job search app on Amazon's Echo last August ......
By Craig C. Rowe | Monday, June 26, 2017
A man on Facebook in a cafe 23 social media ideas worth posting on Facebook and beyond

23 social media ideas worth posting on Facebook and beyond

When was the last time you checked your Facebook feed? If it’s been more than a few minutes, you’re one of the few who can resist the allure. Real estate agents live on Facebook, and it makes perfect sense. That’s where their sphere is. And tha...
By Heather Sittig Jackson | Wednesday, June 21, 2017
What is live streaming, and how do we use it?

What is live streaming, and how do we use it?

In this video, Peter Lorimer of PLG Estates discusses live streaming, or what he calls "the phenomenon that has taken the world by storm." ......
By Peter Lorimer | Tuesday, June 20, 2017
Should you post that client photo? 4 common sense tips for Realtors

Should you post that client photo? 4 common sense tips for Realtors

If you're a real estate broker or agent, your Facebook friends list is probably full of other agents, both in your local market and across the country. And if that's the case, your feed is full of client photos and videos. Clients looking at houses. ...
By Christy Murdock Edgar | Thursday, June 1, 2017
A man on Facebook in a shared office space How to create a stellar Facebook group and stimulate a thriving community

How to create a stellar Facebook group and stimulate a thriving community

It's not enough to simply create a Facebook group. You have to put in the work to cultivate a social media audience that is 100 percent engaged with your content ......
By Pat Hiban | Monday, May 22, 2017
4 steps to better real estate leads for relationship-based agents

4 steps to better real estate leads for relationship-based agents

To build relationships with more people, find something you love to talk about outside of real estate. This becomes your point of connection. ......
By Chris Angell | Wednesday, May 17, 2017
facebook 4 ways to use Facebook as a productive tool for business growth

4 ways to use Facebook as a productive tool for business growth

Facebook can be an incredible tool for business, and understanding how to speak the language of this platform is essential to reaping its benefits. ......
By Kristin Messerli | Friday, May 12, 2017
A man on Facebook in a cafe 5 Steps to getting your Facebook page posts seen

5 Steps to getting your Facebook page posts seen

Real estate agents always want to know how to get their Facebook posts seen. They are sometimes overly concerned with viewership when they should be focusing on leveraging their Facebook page for their real estate business. In a nutshell, Facebook po...
By Christina Ethridge | Tuesday, May 9, 2017
Special Report: How to master the listing presentation

Special Report: How to master the listing presentation

A successful North Carolina agent once had a client who, after a two-hour listing presentation, told him that he wanted to think about his decision. The agent said “OK” and went into the client’s living room, sat down and turned on the TV. When...
By Gill South | Thursday, May 4, 2017
Do you really need Facebook on your phone?

Do you really need Facebook on your phone?

Social media has been a powerful tool for real estate professionals, but platforms like Facebook sometimes do more harm than good. Finding a way to disconnect from the internet will allow you to pay attention to the clients and prospects right in fro...
By Teresa Boardman | Thursday, May 4, 2017
Facebook's headquarters Top 10 reasons your Facebook ads aren’t generating real estate leads

Top 10 reasons your Facebook ads aren’t generating real estate leads

Over the last few years, there seems to persist the lingering idea that you can lay on the beach with your laptop and make thousands per day. While it's a possibility in the internet age, online business generation takes hard work, creative thinking,...
By Andrew Molz | Tuesday, May 2, 2017