Leaders including eXp's Leo Pareja, REMAX's Erik Carlson and top-selling agent Ben Caballero envision more tech, more change and perhaps a mixed recovery next year
What Google searches, Wrapped recaps and backlash trends revealed about trust, value and what actually works
Concentrated in Florida and California, the year's biggest residential sales featured high-profile buyers eager to secure investments with ample square footage, pedigree and prime locations
In real estate, attention is currency, Josh Ries writes. If you want to close more deals in 2026, you have to start by getting in front of more people
Real estate agents are high-trust targets. A compromised Instagram or Facebook account can turn into a fast-moving scam aimed at your sphere, your clients and your reputation
In this week's Download: How will you shift your marketing if Google becomes the next dominant player in the online listings landscape?
As stressed consumers tune out pressure, Instagram's shareable Stories update allows for an effective way for agents to stay visible
Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers
Opinion
The next era of real estate won't be won by whoever displays homes best, Molly McKinley writes. It will be won by whoever understands buyer intent most deeply
Google remains the place consumers verify credibility, research agents and confirm trust before making contact for the first time, Jimmy Burgess writes
Google is displaying real estate listings as search results in some markets — prompting questions about IDX violations and analyst speculation about risks to the portals
New AI technology is becoming so sophisticated, writes contributor Molly McKinley, that consumers may not recognize what's real or fake. This is a red flag for agents
Gaussian splatting is an obscure AI-based visual data capture technology introduced for commercial use in 2023. It's now behind Zillow's latest update to its Showcase Listing lineup
Alyssa Stalker offers a simple step-by-step process to help agents evaluate their brand, find what’s out of sync and realign their message with who they are now
Economists say we're living in a K-shaped economy right now. Here's what that means for you, and for the real estate market