When did 'lead' become a naughty word in real estate?
Forget about arguing semantics and go out and build your real estate business your way
by Christina Ethridge Mar 25
How much does it cost to build a real estate website?
White papers vs. Pinterest widget
Embed Pinterest pages on websites, capture leads with gated guides
by Teke Wiggin Mar 21
Paperless 'real estate cafe' to serve technology with lattes
'Mobile workspace' aims to bring agents and their communities together
by Kyle Murphy Mar 21
The Facebook ad all real estate agents should be running to get 'likes'
5 things you'll need for this to be successful
by Christina Ethridge Mar 20
Does your real estate website answer these questions?
Key concerns buyers and sellers want addressed before hiring you
by ActiveRain Mar 19
Branding, buyers and bad photos: 3 more reasons open houses excel at selling real estate
Opinion
Think of the open house as a satellite office, and stock it with value
by Wendy English Mar 18
The real estate marketer's guide to e-books [infographic]
Done correctly, they can drive leads to your business and establish you as a thought leader
by Seth Price Mar 17
Open house marketing: 4 things sellers should avoid
If you're not inviting this particular demographic, it may be costing you buyers
by ActiveRain Mar 14
How infographics can grow your real estate market share
For consumers who are visually stimulated, conversion opportunity is huge
by ActiveRain Mar 13
Mining for Internet leads: Create familiarity while not sounding pushy
Email and phone tips to put potential clients in comfort zone
by ActiveRain Mar 13
4 reasons hiring a professional real estate videographer is worth the cost
Making your own listing videos will save money in the short term, but trade-offs can be hard to swallow
by Kathryn Royster Mar 12
Going to a listing appointment is like being an actor: Be comfortable, confident and rehearsed
You can't just go in with your CMA and think you'll get the listing anymore
by Stacia Whatley Mar 12
Need Facebook likes? 2 things real estate agents should NEVER do, and why they should never do them
What Michael Jordan’s house has in common with your listings
Keys to a successful video tour and listing strategy are essentially the same for any home
by Scott Haws Mar 10